one-stop shop for all your
real estate writing needs
GET IN TOUCH
one-stop shop for all your
real estate writing needs
GET IN TOUCH
All in one

COPYWRITING Services

Real Copy Right is one of Melbourne’s leading real estate copywriting services, servicing Melbourne since 1998. At Real Copy Right, we write quality copy specific to each property’s needs. 

COPY THAT BRINGS BUYERS AND TENANTS TO YOUR DOOR

This is what we are passionate about – writing copy that helps property owners sell or rent their property to move onto the next chapter in their lives. Contact us for a quote.

MAKE YOUR TEAM EXPERTS IN THEIR FIELDS

We find out the best qualities in your staff, why you hired them and write their staff profile for your website and listing kit.

PUT YOUR COMPANY ON THE EXPERT FRONTFOOT

We write newsletter articles that make you the experts. We research and find the right market information to inform your clients about the latest activity in property and your area.

MAKE YOUR COMPANY STAND OUT

We give your website the edge with well-crafted words pinpointing your expertise, values and service, giving your target market easy-to-read confidence when reading the content on your website.

YOU HAVE THE WORDS - WE MAKE THEM SING

No matter what industry you service, we can edit your content to be clear, concise and understood by a wide-range of readers who in return, make a call to action. We can edit website material, promotional information, articles and blogs, novels and menus, literally anything that is written that will meet the public eye.

TARGET YOUR MARKET WITH PERSONALISED LETTERS

We write custom letters to promote your latest sales and auction results, selling promotions, settlement anniversaries, letting success rates, new staff, anything that helps you connect with your long-term client base to ensure they continue to use you when they are ready to sell or lease their property.

COPY THAT OPENS DOORS

Real Copy Right is your one-stop shop for all your copywriting needs. Our experience in real estate writing is second to none, and is backed by our regular weekly podcast, Real Estate Right, where top experts talk about how to buy, sell, rent and invest… right. Real Copy Right gives you the confidence to sell or lease your properties with the backing of the right product information. Many agents tell us that they know more about the properties they are selling or leasing, thanks to our detailed copy.

We write properties for sale and for rent, we can also write commercial properties and businesses for sale.

Our Process

For copy outside of property for sale and rent, our process is simple. New clients come on board as we take the stress out of writing copy.

01

You provide us with the WHO, WHAT, WHY, WHERE and HOWs? WHO is your target market, WHAT do you want your target market to do, WHY do you need to write this, WHERE will we get our information from and WHERE will your target market read it, and HOW many words do you need?

02

We research using your points of contact, website connections and dive deeper into other areas of information that we see fit, to make you the expert.

03

All our copy is written to bring out the best in your business, property or who you are.

04

We offer up to 2 chances to make changes to the draft copy at the quoted price, before additional fees will apply.

We write copy that opens doors

WE WRITE COPY AND DELIVER

Why choose us

Skills

OUR SPECIALITY

Real Estate
100%
BUILDING AND TRADE SERVICES
70%
PROFESSIONAL SERVICES
60%
HEALTH SERVICES
50%
Others
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WHAT PEOPLE SAY